By Amy Howe
The Boutique Marketplace, located in Nevada, Missouri, isn’t just another place to shop—it’s a space where faith meets fashion, and where community is stitched into every rack, booth and hanger.
When Stephanie Mosher purchased The Boutique Marketplace in October 2024, she wasn’t just buying a business—she was stepping into a dream that was eight years in the making.
“God brought this dream to mind nearly a decade ago,” she said. “The journey to get here was wild and long, but when He decided to move, it snowballed.”
Stephanie’s boutique is unlike anything else in the area. On one side, the boutique features hand-selected pieces from small businesses—most of which don’t yet have their own storefronts. On the other side, she operates a thriving consignment space that helps customers give gently used clothing new life. But what truly sets The Boutique Marketplace apart is the heartbeat behind it all: connection, faith and a deep-rooted love for people.
Creating a Space That Feels Like Home
Stephanie envisioned The Boutique Marketplace as more than a retail shop; she wanted it to feel like “home.” Inspired by the camaraderie of the classic show “Cheers,” Stephanie said, “I wanted it to be like where everybody knows your name—but with clothes. I think that’s exactly what we’ve created. A welcoming environment where, if we don’t know you yet, we soon will.”
Fashion has always been a passion for her, and her constant research ensures Nevada shoppers have access to what’s trending, what’s timeless and what’s truly unique. But while the clothes draw people in, it’s the atmosphere that keeps them coming back.
A Launchpad for Local Dreamers
What makes the boutique side of Stephanie’s business so remarkable is her intentional partnership with small business owners, especially those who may not have the means or experience to launch their own brick- and-mortar stores.
“I look for something unique,” Stephanie said. “Sometimes it’s a product that just stands out or it’s someone with great potential who doesn’t quite see it in themselves yet.”
Her heart is especially drawn to women like the one who raised her: young women, single moms and stay-at-home moms with big dreams and fierce determination. “They are typically the BIGGEST HUSTLERS!” she shares. “I was raised by a momma who worked her tail off to provide, and I see that same fire in so many of the women I meet.”
One of Stephanie’s favorite success stories is a vendor named Taylor Morrison, owner of Renewed & Restored. Taylor, a single mother of two, juggles her boutique business alongside jobs as a hairdresser and an EMT. She started with a $50 booth of Christian- themed t-shirts.
“Her items were flying out the door,” Stephanie said. “By January, I convinced her to move into a bigger space. She’s been one of my top sellers ever since.”
Reinventing Consignment with Purpose
On the consignment side of the store, Stephanie offers an equally innovative experience. Customers can bring in one 18-gallon tote of items per week—everything from newborn clothing to plus-size styles, jewelry, shoes and purses. Consignors receive 40% of sales and can choose to cash out once a month or use their credit in- store. What’s unique? That credit works for both consignment and boutique items, giving customers maximum flexibility.
“We also offer consignment booths,” Stephanie explained. “It gives consignors complete control—what they put on their rack and how they price it. It’s their mini-shop within the shop.”
To further boost visibility for consignors, the staff frequently does live sales, employee try-ons and flat lays, spotlighting both boutique and secondhand treasures.
Living Her Faith Out Loud
While fashion and business savvy are at the core of The Boutique Marketplace, Stephanie’s faith is the thread that holds everything together.
“All of my vendors and most of my customers know where my heart is and where my faith lies,” she said. “We post a scripture or godly affirmation every morning, and those often get the most engagement on social media.”
At the register, Stephanie offers free rubber cross bracelets—a gesture that’s grown into a movement. “People drive from two towns over just to get more to share with others,” she said. “Some have even adopted it as their own ministry.”
Another unique offering? A tiny plastic Jesus figure, accompanied by a sign that reads, “Everyone needs a little Jesus.”
“It’s a sweet reminder that He’s always with you,” Stephanie said. “And you’d be surprised how fast we go through them!”
Stephanie has also carved out a special place in the back of the store called Room for You—a cozy, quiet spot for customers who need to talk, decompress or even just receive a much-needed hug.
“Hugs are the best,” she says. “Sometimes that’s all it takes to put someone back together when they feel like everything is falling apart.”
Leading with Love
Becoming a business owner hasn’t been without challenges. “The biggest adjustment has been going from employee to employer,” Stephanie shared. “I’m not just making decisions for myself anymore—I have to think about my employees and what’s best for all of us.”
Still, the reward has been worth the learning curve. Every day, Stephanie has the opportunity to pour love into her customers, vendors and team. “I want to be known as the people’s boutique because without them, we wouldn’t be here,” she said. “It doesn’t matter if you spend no money, $1 or $100— everyone is welcome and treated equally.”
Stephanie’s hope is that every customer leaves feeling seen, heard and loved.
“Not everyone gets that in their day-to-day life. We want to be that safe space for them. And we want to be the store they turn to for life’s big moments—not just because of what we sell, but because we care.”
What’s Next?
While Stephanie isn’t ready to reveal all the new initiatives just yet, she promises that exciting things are on the horizon.
“We’re always researching ways to improve the customer experience,” she said with a smile. “We’ve got a few things up our sleeves … stay tuned. You never know what will happen next!”
One thing is certain: The Boutique Marketplace is more than a store. It’s a community rooted in faith, lifted by hustle and wrapped in grace.
Whether you’re looking for a stylish new outfit, a cozy chat in Room for You or a place that feels like home, The Boutique Marketplace is where you’ll find it, all while being reminded you are loved, valued and never alone.